NBHC Engagement
March 06, 2018
An Accenture consumer survey finds growing consumer demand for digital-based health services is fueling the push for a model for care in which patients and machines are joining doctors as part of the healthcare delivery team. Among the findings:
- Consumers are becoming more accepting of machines having a greater role in their medical care. One in five respondents (19%) said they have already used artificial intelligence-powered healthcare services;
- Consumers are increasingly using a variety of digital self-service tools. Use of mobile and tablet health apps jumped from 16% in 2014 to 48% today, while 44% accessed their EHRs over the past year. The use of wearables jumped from 9% in 2014 to 33% today;
- Ninety percent said they're willing to share personal data with their doctor, 88% with a nurse or other healthcare professional and 72% with their insurance carrier;
- One in four respondents said they received virtual care services in the previous year, up from 21% in last year's survey;
- Three-quarters said they were satisfied with the virtual care they received;
- More than half said they believe that virtual care reduces medical costs to patients; and
- The majority of healthcare consumers said they would use virtual care for a variety of activities, including virtual care for after-hours appointments (73%), a virtual class on a specific medical condition (71%) and a follow-up appointment after seeing a health professional in person (65%).
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Accenture survey reveals consumers' growing demand for digital health services - Healthcare Informatics